Monday, July 5, 2010

It's Not The Tool, It's the Talent

Time and time again, I get the "hey, what camera is that?" question, as if the camera brand makes my photos better. To the trained eye, you can see some differences, and to be sure, each brand has their feel and features. Yet, all to often, it's not about the tool, it's about the talent. Enter photographer Lee Morris, who did a high end fashion shoot with an iPhone 3Gs.

The iPhone Fashion Shoot - Lee Morris Shoots With The 3GS Fstoppers from FStoppers on Vimeo.

Lee Morris of shoots a full fashion session with the iPhone 3gs. You can get more info at

Gizmodo wrote about it here - A Professional Fashion Shoot With an iPhone 3GS - and it's just one more point about the importance of talent.

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